Traffic is something that every marketer wants more of. Whether you have a corporate site or a wordpress blog, a landing page or a funnel, you want more traffic and you want it as cheap as possible. How about getting it for free? Yes that is what a new product called Traffic Zion claims to…
This is a guest post by John Chablo. See below for the author’s brief bio.
Consider these important principles of online marketing…
Can you succeed without belief? It’s all to do with your mindset, and as Henry Ford once said, “Whether you think you can, or you think you can’t, you will always be right.” So, if you go into your business venture thinking that it won’t work and will fail, it invariably will, as that is your expectation. Sometimes it may be hard to maintain your belief, particularly in the early stages of your business, as you don’t always see things happening as quickly as you might have expected, and then negative thoughts may start to creep in. This is entirely natural, and it is at this point in your journey, that you need ensure that persistence is on your side!
Persistence is a great leveller, as it is an attribute that anyone can employ, whatever your intellect or capability. You really don’t need to have studied at the top universities to be able to make a great success of your business. In fact, many successful entrepreneurs and businessmen started with nothing, apart from a desire to succeed, and of course, persistence. When things get tough or you’ve been knocked back, you need persistence to pull you through. Many people may well give up at this point, but if you are truly serious about succeeding, persevere, try and try again, until you get what you want or where you want to be.
3) Right Business System
However, if you have chosen to follow a business system, you need to ensure that it is one that is not only proven to work, but that it will also give you what you need, in terms of backup and training. Remember, if you are new to internet marketing, you will need training and guidance, just like you would in any new job, so this should be one of the key elements when assessing your chosen system. If the system has already worked for lots of other people, then there should be no reason as to why it shouldn’t work for you as well.
4) The List
The List – this should be your mantra! Your list is your business, never forget this. All your marketing focus should be aimed towards building your list, as without this, the process of selling online becomes much, much harder, as you are then trying to sell to new, individual customers each time. And as all the marketing gurus will tell you, it’s much harder to find a customer than it is to retain them.
But, to get a customer in the first place, they need to know and trust you. People buy from people! So, you need to be building relationships with your leads, and not bombarding them with the hard sell, to earn their trust, so that in time, they will listen to you and what you have to offer. The same rule apples for your customers, build the relationship, keep in contact, as you ideally want your customers to buy from you over and over again.
Keep these five principles close to you on your journey, and success and wealth will be virtually assured for your internet marketing business.
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You might have heard a lot about Internet Marketing especially if you want to start an online venture. But oftentimes, you lack the knowledge on how to start and may get confused about different platforms you want to use to begin your online marketing journey. But a successful marketer, Kevin Fahey has created the IM…
After blogging for any extended amount of time, it’s bound to happen. Maybe you’re the exception to the rule, the Energizer Bunny of the blogosphere, if you will. But for the rest of us, there’s a good shot that given enough time, you’ll start to lose your edge. Whether your voice becomes flat, your content becomes a bit stale, or your overall feel just gets a dated look, a blog that isn’t sharp and on point is not a blog that will sustain readers. Likewise, it will probably not even sustain you. Chances are, you’ll get frustrated, burnt out and unsure about what to do next. So, if you’re drifting that way or are possibly already in that spot, here are some ideas you may want to try in order to get that cutting edge back.
You’re going to have to put your detective hat on for this one. When you start getting dull, chances are very high that your content is all starting to sound the same. This point is ridiculously easy to get to. You start running short on time or your blog just becomes a smaller priority in your life and so the tendency to spend any decent amount of time prepping for said blog post is infrequent. And, let’s face it: surface info is only interesting for so long. (For you and readers alike.) So, take a day, a couple days, a week even, if you can manage it, and put some serious time into digging down deep into your niche. Find what’s going on underground. Find something you can bring to light that not every other blog on the subject has already uncovered. Discover a potential in-the-future-idea that’s bubbling around. Or maybe even come up with your own crazy futuristic idea of what might happen or could happen. Be inventive. Have some fun with it!
Develop an Alias
When you’re dull, one of my most favorite ways to escape the doldrums is to become a whole new person altogether. If you’re afraid to take on a whole new voice and personality and attribute it to yourself, then develop an alias. Go all out with this. Pick a name and then work up a background. Yeah, I know, you’ll feel foolish, but whatever: it works and you need some help. (Well not now, of course, this is all potential). Pick your occupation, your hobbies, what your favorite wine is and what makes you smile. What ticks you off and what gets you fired up. The better the picture you have of this person, not only will the amount of fun you have increase ten-fold, you’ll write a much stronger piece. Try and go as far away from your normal as possible. If you’re always sassy and sarcastic, try your hand at something more braniac style. If you always write straightforward, well-researched, linear pieces then by all means, throw some creativity in there! Be punchy, be witty. You’ll still be able to stay on topic, but you’ll give your blog a breath of fresh air that will probably not only relieve you but your readers too. Who knows, you might want to give your alias a chance at a weekly post.
When you all on your own just aren’t cutting it, consider teaming up with some bloggers who are really on their game. This could mean co-writing a few posts till you get your pizzazz back, maybe taking a blogging class, or maybe even taking a class on whatever it is you blog about (marketing, cooking, etc.). Sometimes it just takes a few more great minds in close proximity to yours to get you re-excited about the topic at hand. And, when you’re excited, your voice naturally comes alive, your energy level that you devote towards your blog expands and you find yourself getting creative more easily. You might go all out and re-style, you might just start producing pieces just dripping in inspiration, and you may even discover a new side to your voice you hadn’t discovered before.
Take a Step Back
When all else fails, allow yourself to take a step back. Take a few posts off. Schedule in some fantastic guest bloggers to fill the spaces. And let yourself take a breather. Don’t make yourself read one more news article, one more cookbook, one more blog on the same topic until you actually start to crave it. At some point, when you very first started this whole blog idea, you thought you’d have enough ideas and inspiration to last you forever and then some, right? Right. So, it’s doubtful that your passion for the topic is entirely dead and once you aren’t around it, you’ll probably miss it. And by the time you come back to it, the wealth of information that will have accumulated in your absence will probably be more than enough to trigger countless new ideas. You may even have to post some response/rebuttal pieces to your guest bloggers, you never know.
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